By Nancy Hierl, CEO & Co-Founder of Ruff Town Rescue
Hello and welcome to Ruff Town Rescue—Pet Treats With A Purpose!
I’m Nancy Hierl, the CEO and Founder, and I’m thrilled to introduce you to our mission, our passion, and the reason we do what we do. If you’re a pet lover like me, you know that our furry companions are more than just animals—they’re family. And just like any family member, they deserve the best care, love, and nutrition possible.
At Ruff Town Rescue, we are committed to two things: providing the healthiest single ingredient pet treats and helping animals in need. We believe that every pet deserves high-quality nutrition, and every abandoned, neglected, or mistreated animal deserves a second chance at life. That’s why a percentage of every purchase goes directly toward verified animal rescues—because when you buy our treats, you’re not just nourishing your pet; you’re helping another pet find a forever home.
Who We Are: More Than Just a Pet Brand
Ruff Town Rescue was created by a small but mighty team—just three passionate individuals—who couldn’t stand to see animals suffer. We’ve spent years working with pet rescues and saw firsthand the heartbreaking reality of what many dogs and cats go through. Whether it’s a stray dog struggling to survive on the streets or a cat abandoned at a shelter, every pet deserves love, care, and the opportunity to thrive.
That’s where our idea was born. We wanted to create a brand that not only supported rescue efforts but also offered something truly beneficial for pet parents—high-quality, wholesome, single-ingredient pet treats. Unlike mass-produced pet treats that contain unnecessary grains, fillers, and artificial preservatives, our treats are made from one simple, human-grade ingredient. They are pure, healthy, and guaranteed to be loved by even the pickiest pets.
Why Single-Ingredient Pet Treats?
As pet lovers ourselves, we were frustrated by the low-quality pet treats available on the market. Many brands include ingredients that are hard to pronounce and even harder to digest. That’s why we made it our mission to create treats that are pure, simple, and nutritious.
Our current product lineup includes:
- Chicken Breast Treats for Dogs: High-protein, all-natural chicken breast, perfect for dogs of all sizes.
- Beef Heart Treats for Dogs: A protein-packed, nutrient-rich option to support muscle development and overall pet health.
- Silver Carp Treats: A fantastic fish-based treat that’s great for both dogs and cats, full of Omega-3s for healthy skin and coat.
What makes our treats different? They contain nothing but the best. No fillers, no grains, no artificial flavors—just 100% real, human-grade ingredients that your pets will love.
How Every Purchase Makes a Difference?
Our mission goes beyond making great treats. We are dedicated to supporting rescue organizations that are on the front lines, saving animals from unimaginable circumstances. Every single purchase from Ruff Town Rescue contributes to this mission. A portion of our proceeds goes directly to verified animal rescues, helping to provide food, medical care, and shelter for pets in need.
By choosing Ruff Town Treats, you’re not just choosing healthy snacks for your pet—you’re becoming part of a larger movement to save and improve the lives of animals.
The Importance of Pet Adoption and Rescue Efforts
Pet lovers know that millions of animals enter shelters each year, and sadly, many never get the chance to experience a loving home. Pet adoptions save lives, and every rescue effort makes a difference.
If you’re considering adding a new furry member to your family, we encourage you to adopt rather than shop. Animal rescues are full of dogs and cats looking for a second chance—pets who are loyal, loving, and ready to become your best friend.
By purchasing from Ruff Town Rescue, you’re actively supporting these efforts. Together, we can make sure more animals find the safe, loving homes they deserve.
Join the Ruff Town Community
We’re more than just a company—we’re a community of passionate pet lovers dedicated to making a difference. Whether you’re here to find the best dog food, pet treats, or simply to support a brand that aligns with your values, we’re so happy to have you here.
Want to stay connected? Follow us on social media, share your rescue stories, and tag us when your pets enjoy our treats! Together, we can build a stronger, healthier, and happier world for pets.
Thank You for Supporting Ruff Town Rescue
Thank you for visiting our website, for believing in our mission, and for choosing Ruff Town Treats. Your support means everything—not just to us, but to the countless animals we are able to help because of you.
So go ahead, explore our premium pet treats, learn more about our animal rescue efforts, and become part of our growing pet-loving community. Together, we can make the world a better place, one treat at a time.
🐾 Nancy Hierl
CEO & Founder, Ruff Town Rescue
